The Trust Imperative™ Jim Woods The Trust Imperative™ Jim Woods

Why ‘Trust-Based Diversity’ Still Gets It Wrong—And Why We Built The Trust Imperative™ to Replace It

Trust-Based Diversity” promised a softer DEI. What it delivered was silence in a new disguise. This isn’t a rebrand. It’s a repeat. And it’s still failing. In this manifesto, Jim Woods breaks down why the current reform efforts won’t save inclusion—and how The Trust Imperative™ replaces compliance culture with principled leadership that actually performs.

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